2023 ADIDAS
NORTH AMERICA
RETAIL TOOLKIT
NORTH AMERICAN BRAND DESIGN LEAD
CORE RESPONSIBILITIES
CREATIVE OVERSIGHT
PHOTO AND FILM DIRECTION
ART BUYING AND PHOTO PRODUCTION
ATHLETE MANAGEMENT
EDITING AND POST MANAGEMENT
As a key focus for adidas in 2023 is retail, NAM Brand Design was tasked with creating consistent tools to be used across our wholesale, digital and own retail channels.
AGENCY: NORTH AMERICA BRAND DESIGN
CREATIVE DIRECTOR: DANNY MCNABB
PHOTOGRAPHER: MARCUS SMITH
DIRECTOR: PRESTON SMITH
LINE PRODUCTION: RESIN PROJECTS
